News & Events



We are happy to announce the sale of our BLOOMZ proprietary calla lily ( Zantedeschia) varieties and the entirety of our breeding  pipeline to Dümmen Orange of the Netherlands.
We are confident that Dümmen will take the innovative achievements of our programme  and continue the quest for best of class for growers worldwide.
My personal thanks to breeder Jaap Spaans who was integral to the success of the Bloomz programme.
We thank Dümmen for their professional approach and the seamless transition of the acquisition, and wish them well for the future.
I am sure you will find them very proactive as they develop a new relationship with you.
For further information contact Dümmen Orange. Key contacts are:
Hanh Nguyen - Head of Innovation Development & Acquisition
A:   Oudecampsweg 35c,  2678NN,  De Lier, The Netherlands
M: +31 612 187 130
Rob Geerlings - Sales Calla
A:  Leidsevaart 122,  2211 VS Noordwijkerhout, The Netherlands
M: +31 655 398 750
We at BLOOMZ thank you for your support and work with us over many years and wish you well in this transition.




Floriade (5 April - 7 October)

Posted: Apr 24, 2012

Floriade is a World Horticultural Expo staged once every ten years in Holland. The sixth Floriade from April to October 2012 has the theme “Be part of the theatre in nature, get closer to the quality of life” The exhbition in Venlo in central-eastern Holland covers 40 hectares and showcases flowers, plants, trees, fruit and vegetables from 115 exhibitors including 7,000m2 of indoor flower and plant shows.

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Zantedeschia (Calla Lily) cut flowers are curently outside the top 15 listing for volume of cut flowers traded on the FloraHolland clock, mainly due to lower than usual supply of imported flowers. Zantedeschia pots plants however are currently number 9 position for cumulative volume of house plants traded, with sales of 6.369.121 plants so far in 2012. The average price for week 16 is slightly higher than in 2011; however volume traded for the same week is significantly lower than last year.

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IPM Essen

Date: Jan 26, 2016

26-29 January - Messe Essen Germany

World Floral Expo

Date: Mar 9, 2016

9-11 March - Los Angeles Convention Centre


Chelsea Flower Show

Date: May 24, 2016

24-28 May - Royal Hospital ground, London

Bloomz - All the colours of life